SEO SEM Positioning

Brouchers

SEO Web Positioning

Search Engine Optimization is the task of creating a strategy within a website, based on keywords. The study and ranking of keywords that will be the source of quality traffic for your website, are the soul to make your website consistent in attracting potential customers.

Web Positioning SEM

The SEM or Search Engine Marketing Positioning, is all pay-per-click strategy, although there are also paid by event or time payment campaigns, the most common is pay-per-click and some of the best returns are those created in Google Ads. These strategies require a clear knowledge of the use and configuration of the Google platform, because if they are not created correctly, you risk making an investment with very little return and the main idea is that with the lowest budget possible, to achieve the highest yields.

Fundamental Aspects in Web Positioning

It is very important to understand that: Even if you are going to pay because your ads appear in a privileged position, this does not guarantee the closing of a sale or a click action. You have to have created a compelling structure and seductive content that once the user has entered your page, he is convinced that he wants to contact him.

01. What are the key steps to develop organic positioning?

The most important thing is to have a clear idea of the keywords we are going to work with, make sure that we have a survey of how they look for our product or service and if there are words that we have not considered that do not have as much competition, as more generic?

02. What should I consider before paying for ads in Google ads?

Solution Analysts welcomes you to try our services. We invest the same time and energy in Pilot Projects as real projects. We have always succeeded in continuing the relationship after demonstration of ability in a pilot project different from prototypes.

03. Are there any conditions for my website that I should consider before running a SEM campaign?

Analyze with some precision, what is the budget I can invest at least for 6 months taking into account that with some probability the first 3 months do not have the expected return, which is the learning time of the campaign. Study what will be the ideal means to pay for ads, not all platforms benefit all services or products.