Professional Google Ads Strategy

Brouchers

Google Ads Professional Strategies

Google Ads, can be a very effective tool to make promotion of a service or product, but it is important before you want to invest in this type of ads, know clearly, what information we must have before, to set up a campaign and our money does not leak and end up without results.

There are many data that allows us to configure the Google Ads platform, just to mention a few: Locations of our potential customers, times for the appearance of our ads, purchasing power-based profiles, gender priority.

What we should have in our hands before setting up a Google Ads campaign:

Preparing our website for Google Ads

It is important to consider the following before activating a Google Ads campaign; You should prepare and equip your website with a landing page that contains all the information you want to show and thus strategically invite positive action from your prospect.

Landing Page Fundamentals (Landing Page)

The ideal way to get a Google Ads campaign to perform at its best is to create a landing page specific to the campaign or campaigns. If not, you can properly condition the main page of your website.

01. Design a well-structured landing page (landing page).

It is important to structure the message, once we clearly understand our client’s profile, the order of information and sequence that will motivate the client to action.

02. Integration of tools and contact links

Place strategically, where the message is right, fill formats, chat to invite to have a real-time chat, contact links via phone and whats App

03. Show very clearly the service or product we offer

Our design should show in a timely and very clear way the service or product we offer, also seeking to promptly clear up doubts that we know are frequent in advance of our customers. This interactive design should motivate to click, the clicks give us statistical information.